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Samuel G. B. Johnson, Jiewen Zhang, Frank C. Keil (2022). Win–win denial: The psychological underpinnings of zero-sum thinking.. Journal of Experimental Psychology: General, 151(2), 455-474. American Psychological Association (APA).

Date de publication
février 2022
Identifiant
10.1037/xge0001083
Auteurs
Samuel G. B. Johnson, Jiewen Zhang, Frank C. Keil
Source
Journal of Experimental Psychology: General
Détails
151(2), 455-474
Type de référence
article
Éditeur
American Psychological Association (APA)
Source de métadonnées
crossref

Résumé

A core proposition in economics is that voluntary exchanges benefit both parties. We show that people often deny the mutually beneficial nature of exchange, instead espousing the belief that one or both parties fail to benefit from the exchange. Across four studies (and 8 further studies in the online supplementary materials), participants read about simple exchanges of goods and services, judging whether each party to the transaction was better off or worse off afterward. These studies revealed that win-win denial is pervasive, with buyers consistently seen as less likely to benefit from transactions than sellers. Several potential psychological mechanisms underlying win-win denial are considered, with the most important influences being mercantilist theories of value (confusing wealth for money) and theory of mind limits (failing to observe that people do not arbitrarily enter exchanges). We argue that these results have widespread implications for politics and society. (PsycInfo Database Record (c) 2022 APA, all rights reserved).

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